A. DESIGN THOUGHT LEADERSHIP
B. ADIDAS X EAST BENGAL FOOTBALL CLUB CONCEPT
C. THE DARJEELING PANTRY ART
D. LOGOS / TITLE CARDS
E. MISCELLANEOUS
Highlighted conference talk, blog, concepts, logos and illustrations from freelance projects and conceptual briefs.
SKILLS
design thought leadership
inclusive design
visual design
brand mockups
narratives
illustration
printmaking
creative concepts
adobe cc
art
digital design
packaging
poster design
screenprinting
purpose-led design
writing
design thought leadership
Presenting about the importance of dissent in design at a global conference.
Publishing a blog about financial inclusion in experience design.
concept - east bengal football club kit
When listening to tales about my father’s youth in India, he fondly reminisced going to East Bengal Football Club games, which is strange because he does not go to football matches in the UK. Turns out they weren’t very welcome spaces for Indians when he moved to the UK as a student and his love of football faded.
East Bengal Football Club was assembled by Bengalis who were displaced from modern-day Bangladesh to India amidst the violent riots of partition in 1947. They became a beacon of hope as Bengalis settled into Kolkata and they had to fight for their acceptance into certain leagues which led to protests - they are still known as the Torchbearers, their crest includes a flaming torch and club colours are gold and red.
Their revolutionary spirit lives strong today and they are one of the most successful and widely supported clubs in the country. Feeling inspired by Adidas’ alternative football kits and their sponsor-free ‘Lifestyler’ shirts, I designed a new crest and kit for the East Bengal Football Club.
club crest
inspired by the fierce bengal tigers that roam the tea gardens and forests of Bengal, with a flaming torch maintaining the revolutionary spirit of the club.
player shirt
unsurprisingly, my father’s favourite part of a match day was the food. He would be treated to ilish fish - a ‘special occasion’ fish dish made with mustard. Bengalis are also commonly known as ‘fish-eaters’ and have many nicknames around fish.
This tee is inspired by the scales from ilish fish and the home shirt colour correlates with the famous mustard sauce it’s served in and the club’s gold and red colours, with the away shirt representing the blue of the Bay of Bengal.
The scales also permit for more airflow in the design and could be brought to life with mesh and breathable materials.
goalie jersey
inspired by the patachitra style of Bengali art from my mother’s sari.
art - the darjeeling prints
A series of prints illustrated for The Darjeeling Pantry©️, currently being expanded into an art exhibition.
Dooars Secrets, 2024
Banyan, 2024
An assortment of logos and title cards for podcasts, social media, concepts and film. Click for more logos for Laam, The Darjeeling Pantry in "Work".
The Festival Archives social media logo and social media identity for an archival gig footage account
Title card for an upcoming short film for a Director in Nashville, TN, with a tongue-in-cheek gen z vibe to match the narrative
Soundwaves-style animation for a Spotify brief
Punorama Investigates podcast cover art logo for a London-based comedian
On motion logo concept and tagline for the running division at sports brand, On.
Assortment of illustrations, whimsical mock ups and concepts
The Darjeeling Pantry matchboxes for launch merchandise. Click for more about the brand.
Various illustrations of my family and heritage - digital and oil pastels
Vinyl cover design CSM brief: design a vinyl cover for a band called Chaos
Poster collage of highlights from the 100 concepts designed at CSM. Featured on the CSM website.
Watch design CSM brief: design a new interface for swatch
Postcard CSM brief: design a london postcard